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Gratis SEO

Overview

Gratis SEO adds the search-engine and social-sharing metadata that themes leave out: a configurable title format, meta descriptions, Open Graph and Twitter/X cards, JSON-LD structured data, breadcrumbs, and an XML sitemap. Everything is configured from a single screen, and every field has a sensible fallback so the plugin works immediately after activation.

Opening the settings screen

  1. In the WordPress admin sidebar, hover Settings.
  2. Click Gratis SEO (URL: /wp-admin/options-general.php?page=gratis-seo).
  3. Fill in the fields below, then click Save Changes at the bottom of the screen.
Gratis SEO settings screen under Settings then Gratis SEO
Gratis SEO settings screen under Settings then Gratis SEO

Title and description

  • Title separator — the character placed between the page title and the site name in the browser tab and search results (for example Page Title - Site Name). Common choices are a dash, a pipe, or a middot.
  • Home title — the title tag for the front page. Leave blank to use the WordPress site title.
  • Home description — the meta description for the front page (the grey text under your result on Google). Leave blank to use the site tagline. Aim for 120-160 characters.

Structured data identity

  • Site represents — choose whether the site is an Organization or a Person. This controls the top-level Schema.org entity emitted in JSON-LD, which search engines use for knowledge panels.
  • Organization / person name — the name used in structured data. Falls back to the site title if left blank.
  • Logo URL — an absolute URL to your logo image, used in structured data (recommended: square, at least 112x112px).

Social sharing (Open Graph and Twitter/X)

  • Default social image — the fallback Open Graph / Twitter image shown when a post has no featured image. Recommended size 1200x630px.
  • Twitter / X handle — your site account including the @ (for example @gratis). Used in the twitter:site card tag.
  • Social profile URLs — one profile URL per line. These are emitted as sameAs links in structured data so search engines can connect your site to its social accounts.

Feature toggles

  • Structured data — enable to output JSON-LD schema for the organization/person, articles, and breadcrumbs. Leave on unless another SEO plugin already provides it.
  • Breadcrumbs — enable to register breadcrumb output and the matching BreadcrumbList structured data.
  • XML sitemap — enable to publish a sitemap at /sitemap.xml for search engines. Disable only if you generate a sitemap elsewhere.

Recommended starting point

  • Set Title separator and a concise Home description.
  • Pick Site represents, set the name and Logo URL.
  • Add a Default social image and your Twitter/X handle.
  • Leave Structured data, Breadcrumbs, and XML sitemap enabled.
  • Click Save Changes, then verify with a Twitter/X card validator and Google’s Rich Results test.
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