Gratis Popup

Overview

Gratis Popup creates conversion popups and slide-ins — exit-intent offers, timed prompts, scroll-triggered messages and click-to-open modals — with page targeting, a cookie-based frequency cap and an accessible dialog. Each popup is a normal content item you build in the block editor, so the body can hold any content, while its behaviour is configured per popup. A small set of global options control the system site-wide.

Creating and managing popups

1. In the admin sidebar open Popups, then click Add Popup.
2. Give the popup a title and build its body with the block editor.
3. Set its behaviour in the Popup Settings meta box (covered below) and Publish — only published popups display on the front end.

Opening the settings screen

1. Go to Popups → Settings (URL: /wp-admin/edit.php?post_type=gratis_popup&page=gratis-popup-settings).
2. Adjust the global options, then click Save Changes.

Global settings

• Enable popups — the master switch that displays popups on the front end. Turn it off to hide every popup at once without unpublishing them.
• Logged-in users — also show popups to signed-in users. Off by default so members and editors are not interrupted.
• Default frequency cap (days) — applied to any popup that does not set its own cap. 0 means show once per browsing session.

Per-popup settings

Each popup carries its own Popup Settings meta box on the edit screen:

• Trigger — what opens the popup: Time delay, Scroll percentage, Exit intent, or Element click.
• Delay (seconds) — the wait before opening, used with the Time delay trigger.
• Scroll depth (%) — how far down the page a visitor scrolls before the popup opens, used with the Scroll percentage trigger.
• Click selector — a CSS selector (for example .open-popup, #signup-btn) whose click opens the popup, used with the Element click trigger.
• Position — Center, Top bar, Bottom right (slide-in) or Bottom left (slide-in).
• Animation — the entrance effect: Fade, Slide, Scale or None.
• Overlay — dim the page behind the popup for true modal behaviour.
• Frequency cap (days) — after a visitor closes the popup, hide it for this many days (cookie based). 0 shows it once per session.
• Show on — where the popup appears: Entire site, Front page only, All single posts, All pages, or Specific post/page IDs.
• Specific IDs — comma-separated post or page IDs (for example 12, 34, 56), used with the Specific post/page IDs target.

Recommended starting point

• Leave Enable popups on and keep Logged-in users off so signed-in staff are not interrupted.
• Start with one popup using the Exit intent trigger, Center position and the Overlay enabled.
• Set a Frequency cap of 7–30 days so repeat visitors are not shown the same popup on every visit.